3 Core Elements of SEO

Findability isn’t rocket science and there’s NOT a “secret sauce”! 1) Publish a crawlable website 2) Write contextually relevant copy 3) Build targeted links to content Creating a website that’s indexable by search engines and provides unique content that’s relevant to searched keywords is fundamental. Developing strong in-bound links that target keywords on deep pages provides the power to [...]

Privacy Policy Generator

Link: http://www.dmaresponsibility.org/PPG/ Did you know the Google algorithm that’s responsible for for indexing and ranking organic/ natural results sometimes checks to see if your site has a privacy policy? While this isn’t confirmed by the webmaster guidelines, it’s been discussed over the years at search marketing conferences. We do know that the Quality Score in AdWords can [...]

How Many Keywords per Page?

I wrote an article as a response to a friend’s question. He was asking about the importance of the keyword Meta tag and the strategy that goes into selecting terms. This is a question I get asked quite a bit, and though it best to provide an in-depth response. Question: For the HTML coding piece, do you [...]